How To Use The NEW Google Ads Dashboard DesignApr 27, 2023
Google Ads, one of the most popular advertising platforms, has changed its dashboard yet again. This news might be frustrating for some advertisers who have just recently adapted to the previous update, which happened in 2017. However, it's important to understand that changes are an inevitable part of any technology-driven product.
The new dashboard may take some time to get used to, but it's important to embrace it. The changes in the current dashboard will only be around for a few years, as Google Ads will undoubtedly make further changes in the future. Therefore, it's better to adapt to the new dashboard as soon as possible.
It's worth noting that the new dashboard is not rolled out to all accounts yet. Out of the 60 Google Ads accounts that I have access to, only 3 have this new layout option. These 3 accounts share a commonality; they are brand new accounts.
To better understand the changes to the new dashboard, you can watch my new YouTube video below that highlights the main updates.
Change is never easy, but it's important to keep up with updates to stay competitive. Those who take the time to learn and adapt to the new dashboard will be better equipped to create successful campaigns. So instead of being frustrated, embrace the changes and keep on learning.