Stay up to date with the latest Google Ads Strategies and Updates from Aaron Young, that business owners & Google Specialists are using to increase the performance of their Google Ads campaigns.
Google Ads Espresso
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In the world of Google Ads and digital marketing, few questions stir up as much debate as this:
Should you pay for branded sea...
With Google’s push toward AI-driven targeting, the rise of Performance Max, Demand Gen, and the recent launch of AI Max, many advertisers are asking a valid question:
Is keyword research still necessary for Google Ads?
In short: yes, but it’s evolved.
The Big Shift in Search Behavior
Google’s ...
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Are you launching a new business and wondering if Google Ads is worth the investment?
In this ...
YouTube advertising is rapidly becoming a dominant force in digital marketing, offering brands unmatched opportunities to reach engaged audiences through diverse video formats.
In a recent expert discussion, I sat down with Cory Henke, founder of Variable Media, to break down what works—and wh...
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In the ever-changing world of digital marketing, few developments have had as significant an impact as AI. From automating mun...
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Why Google Ads is starting to look a lot like Meta—and what you need to do right now.
The very nature of how people search is changing and this is something that, honestly, most businesses ...
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Let me start with this…
Google just made one of the most important Performance Max updates in the last 18 months.
No, it’s not a shiny new asset group hack.This one is actually useful.
Goog...
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Are competitor campaigns in Google Ads worth it? Or are they a waste of budget?
In this post, I’m sharing my complete take on Google Ads compet...
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Google Search is evolving rapidly.
Ad placements are shrinking.Clicks are becoming more expensive.And if your Google Ads strategy isn’t evolvin...
Would you be interested in attending“Define Digital Academy Live With Aaron Young”?
Fill In This 1 Minute Questionnaire To Register Your Interest
If you're a local service-based business, your Google Ads strategy can determine whether you generate consistent leads—or waste thousands on un...
Aaron's "April Fools Birthday Sale" Starts Tomorrow 🎉🍾
Yep, Aaron’s birthday is April 1st.Nope, this isn’t a prank.🎉 Check your inbox tomorrow for the 48-Hour Birthday Sale!
Over the last few years, Google has made running Google Ads campaigns more accessible than ever.
That’s great—if ...
