I started Define Digital Academy for one reason, to help business owners like you break through and achieve real growth with Google Ads, just like I did in my own business.
After successfully launching & scaling my own business with Google Ads, I spent 7 years consulting to 4 different digital agencies as their Head of Search. While I loved creating strategies for brands like Omega, Suzuki, Swisse and Workforce Software, I saw a flaw in the agency model.
It’s not that agencies are bad. In fact, many agency owners are hard-working and genuinely care about their clients. But the reality is, the business model means only the clients spending $30k, $50k or more per month get access to the best talent and most strategic thinking within the agency.
That didn’t sit right with me.
So, in 2022 I launched Define Digital Academy with one mission to make high-level Google Ads strategy accessible for business owners who want to take control of their growth.
Since then, our courses and community have helped thousands of business owners set up and scale their campaigns and I’m so grateful for all the support. Thank you 🙏
While I’ll continue to update my flagship course Mastering Google Ads and continue to run & provide support inside the Mastering Google Ads Community.
The harsh reality is that over the past 6 months I’ve noticed something…
Our content is great at helping businesses go from $0 to around $10k–$20k a month in ad spend. But once they get there, they hit a ceiling. They don’t just need more information, they need strategy, coaching, and support tailored to their unique business.
That also includes coaching & support for areas adjacent but necessary for success with Google Ads like ad creatives, copy writing, sales funnels, landing pages, pricing strategies (just to name a few).
Which is why I’m launching something brand new.
Introducing Define Digital Academy: On Demand
This is my new Google Ads mastermind designed for business owners who are serious about scaling.
Inside DDA: On Demand, you get:
✅ Initial Audit & Strategy Pathway where I’ll personally review your current account and lay out a plan for the next 90 days
✅ Weekly 1:1 Coaching Calls with me or my DDA coaches for live strategy, feedback and execution support
✅ 24/7 Slack Support so you’re never stuck without answers
✅ Monthly Masterclasses with guest experts covering pricing, offers, landing pages, ad creatives, copywriting, tracking and more
DDA: On Demand was built on the core foundation that success with Google Ads comes down to two things:
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Knowing how Google Ads works
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Knowing how your business works
We bring the Google Ads knowledge. You bring the business knowledge. Together, we build campaigns that scale profitably.
And because this is a set monthly fee — not a % of ad spend — your margins increase as your business grows.
This is only open to 30 businesses initially so we can ensure success for every business that joins
If you want to be one of them, apply here:
Let’s build something great together.
Aaron
- Monday 14th July, 8pm AEST: How to WIN with Google Ads on a Small Budget
- Wednesday 16th July, 8pm AEST: Google Ads Smart Bidding Strategies [Step by Step Guide]
Head Over To My YouTube Channel 👇
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[LIVE MASTERCLASS + Q&A]
Account Reviews + Q&A | Aaron Young 💻
Wednesday, 16th, July, 2025, 5:00 PM (AEST)
Wednesday, 16th, July, 2025 07:00 AM (GMT)
Wednesday, 16th July, 2025, 12:00 AM (PT)
