March 2023 Session 2

• 1 x eCommerce Performance Max campaign.
• 1 x Shopping campaign
• 1 x Service Based Search campaign

March 2023 Session 1

• 2 x Service Based Search Campaign
• 1 x PMax eCommerce Campaign Review 

February 2023 Session 2

• 2 x Search Campaigns (Education & Legal)
• PMax discussion 

February 2023 Session 1

• 1 x Service Based Search Campaign
• 1 x PMax Campaign Review with discussion on the future of Google

January 2023 Session 2

• Shopping & Performance Max Strategy
• 2 x Search, Large Performance Max Accounts

January 2023 Session 1

• 2 x PMax Campaign Reviews
• Coaching Sales Funnel Discussion

December 2022 Session 2

• 2 x Search Campaigns
• 1 x PMax Campaign Review

December 2022 Session 1

• Campaign Reviews
• 3 x Search Campaigns

November 2022

• Campaign Reviews - Performance Max, Search & Shopping

October 2022

• Campaign Reviews - Search & Shopping Campaigns

September 2022

In this coaching call, I review:

1. Search Campaign for a service based website: discussed split testing ads & adding authority markers.
2. Search Campaign for a dentist: discussed setting CPA targets at the Ad Group level, splitting campaigns so that money is better spent across ad groups.
3. Search Campaign for course sales: discussed account structure and focussing optimisations on the best performing keyword themes.
4. Performance Campaign for a Jewellery store with no shopping feed: discussed transitioning to search & display campaigns with the best set-up & optimisation options.
5. Shopping Campaign: discussed targeting by states and how to "clean your product feed"

August 2022

• This Group Coaching & Q+A call was focussed on "Getting (& Keeping) New Google Ads Clients".