11 comprehensive module
π₯ New updates for 2025:
Google Ads Major Updates 2025
β Navigate CPC increases and search changes
β Stay visible with AI Overviews, SGE & conversational search
β Use 2025βs most effective data-backed strategies
Demand Gen Deep Dive
β Real account testing insights
β New optimization settings and what actually works
Updated Optimization Checklist + 7 Short Fix Videos
β 7 new actions across Search, PMAX & Demand Gen
β Each paired with a quick step-by-step video
β βThe Future of Google Adsβ (with a brief history)
β Smart Bidding Analysis Prompt: Built with Mike Rhodes (Build The Agency)
Uses your real account data to show:
β If youβre ready to switch to Max Conversions or Max Conversion Value
β If your current tCPA or tROAS needs adjusting
PLUS:
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Scaling with Google Ads
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Google Ads Playbook for eCommerce
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Google Ads Playbook for Lead Generation
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Ongoing support via Course AI Agent
Covers all 6 essential campaign types:
β Search β
β Shopping β
β Performance Max β
β Display β
β Video β
β Demand Gen β
Proven strategies for budget optimization:
Gain a competitive edge:
Tailored for:
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eCommerce
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Lead Generation